Bushcraft & Survival: Potential for specialist retailers and the online segment in the Scandinavian context
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  • Event: IWA OutdoorClassics 2025
  • Stream: BLADE Demo Area

Bushcraft & Survival: Potential for specialist retailers and the online segment in the Scandinavian context

Sustainable approaches with bushcraft and survival products in specialist and online retail, with a with a focus on Scandinavian product requirements. The presentation shows how these areas affect the product range and sales, what product requirements exist and how the Scandinavian market shapes these topics.

Description

south_east

Speaker

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When & Where

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Fri, 28.02.2025, 14:30 – 15:00

place

BLADE Demo Area | Hall 5 Stand 5-100

Details

Format: Lecture

Language: English

Description

Bushcraft and survival are taking outdoor retail into a new dimension. This potential must be exploited, as it offers both specialist retailers and online stores lucrative and sustainable business opportunities. The presentation will show how these areas affect product ranges and sales, what product requirements exist and how the Scandinavian market is shaping these topics. ... read more

Speaker

Portrait of Vanessa Blank

Vanessa Blank

Business Owner

Vanessa Blank- Bushcraft & Abenteuer
Portrait of Philipp Klüpfel

Philipp Klüpfel

Head of Sales

Peltonen Knives