HowTo – Tutorials on how to edit your online profile through SelfService | IWA OutdoorClassics
Manage online company and product profile in SelfService
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Optimize your online profile in SelfService

There is no second chance for a good first impression. Take advantage of the extensive opportunities to present yourself with your online profile on the exhibition website.

Show who you are and what you do! Before, during and after the exhibition.

Do you want to present your company and your products, draw attention to yourself or generate new leads? No matter what goal you are pursuing - you can achieve it with your online profile!


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85% 85% of all visitors inform themselves online before their visit to the exhibition
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2x 2x more clicks on online profiles with high-quality content
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+50% 50% higher hit rate for online profiles with a high fill level

Use the SelfService to edit and update the contents of your online profile yourself. Within a few minutes, you can adapt your content in the company profile or the product profiles quickly, easily and flexibly.

Your online profile is displayed on the exhibition website in the "Exhibitors & Products" section. It initially contains basic information about your company, such as contact details, hall/stand number - your personal company profile. Add further meaningful content to your company profile in the SelfService and create the desired product profiles.

Take advantage of the possibilities and, in addition to descriptive texts and specific characteristics, also integrate image, video or pdf files to offer your potential customers the best possible overview. This way you also create a holistic presence online.

These are the advantages of our SelfService tool

  • Log in via your personal exhibitor area
    The SelfService can be accessed via your personal exhibitor area. You do not need any extra account, simply use the login data you already have. 

    We have sent you the login data by e-mail with your stand space confirmation by e-mail.
  • Manage your online profile on your own – 24/7
    You can independently provide, change or delete visitor-centred information about your company and products via the SelfService - at any time.
  • Maintain profiles for various events
    If you participate in several events, you can manage and publish your online profiles in a single place via SelfService.
  • Profiles can be reused for future trade fair participations
    Your profiles are always available, regardless of the event, and you can adapt and reuse them for other events.

HowTo SelfService - Instructions for editing your online profile in SelfService


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Update your online profile

How do I update my online profile when participating in an event?

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Change your company name

How can I change my name for the online profile, online floor plan, exhibition guide and TicketCenter?

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Add & edit your company profile

How can I edit an existing company profile or add further company profiles?

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Add & edit your product profile

How can I add new/additional products to my online profile or edit existing product profiles?

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Update product groups and industries

How can I update the product groups and industries in my online profile?

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Get your online profile ready again

How do I set up my online profile when I participate in the exhibition again this year?

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Support SelfService

If you need assistance in managing your online company or product profile, our support team will be happy to help you.

Send email +49 9 11 86 06 88 06